Static Ads
Text-message style offer
Overcoming product obstacle
Agitate problem
expert/authority credibility
superhero cartoon style
pattern interrupt visual
Testimonial-style
Ad 1 (L): new acquisitions using social proof and short video.
Ad 2 (M): targeting who hadn’t purchased using urgency and informative overlay.
Ad 3 (R): targeting who hadn’t purchased using freebie, results overlay, and guarantee.
